Hollywood shapes culture. As we’ve seen over generations, movies and tv shows influence our trends, values, and even actions.

How can entertainment industries take an active role in supporting climate solutions? It all starts with integrating sustainable choices on the big screen. We need to see climate-friendly actions reflected in the stories we tell, the characters we write, and the everyday actions we see on television. And Rare is here to provide expertise in this endeavor.

Rare is a global leader in driving social change for people and nature. We have inspired and empowered millions of people and their communities to shift their behaviors and practices to protect our shared planet.

We combine our proven behavioral science-based approach with the power of storytelling across genres and formats to engage entertainment audiences in adopting the highest-impact climate actions.

Build momentum for this wave of change in Hollywood

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