Rare and the UTA Foundation convened a private symposium, Storytelling & Solutions, bringing together creative professionals, philanthropists, NGO leaders, and scientists to explore how the entertainment industry reflects climate and sustainability on screen — from the food we eat to how we power our homes or get around, to the solutions we need to ensure an equitable, healthy, and safe climate future.
We found that not only is entertainment capable of moving public perceptions, but that it’s measurably effective, that creatives care and are engaged, and there’s an emerging ecosystem capable of scaling it. However, this remains a greatly under-leveraged and under-resourced opportunity: supporting our best creative minds to tell these stories.