This is a short sentence that describes what the page is about.
This intro paragraph or two is a high level overview of the program. This lets the users know what the content on the rest of the page is about and that we’ll break things down further as they scroll. Be sure to use the same keyword used in the first sentence here.
What problem is this program addressing and how does it relate to Rare’s mission? We’ll detail how we solve this problem in the next section. Don’t forget to link to any relevant pages.
The impact of PROGRAM NAME
We’re helping X number of people.
Here is a short sentence to go along with this one, too.
Sentence about what Rare is doing to solve the problem
This paragraph sums up what Rare actually does to solve the problem. What does this program actually do? Remember, this is our most robust marketing tool.
Below will be a break out of each initiative of the program. Those break outs will have CTAs to learn more about each if we have a dedicated page. Again, don’t forget to use keywords.
How Rare deploys PROGRAM NAME
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Keyword rich sentence about the initiative. Short paragraph about the initiative that makes someone want to click through to learn more or take action. Remember to think about what the users are wanting to learn from this page. |
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Keyword rich sentence about the initiative. Short paragraph about the initiative that makes someone want to click through to learn more or take action. Remember to think about what the users are wanting to learn from this page. This one is a litte longer than the others and has 2 CTAs. |
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Keyword rich sentence about the initiative. Short paragraph about the initiative that makes someone want to click through to learn more or take action. Remember to think about what the users are wanting to learn from this page. |
Subscribe slice
We need these to grow our file. We’ve all grown “banner blindness” so it’s not really intrusive. This also primes users for an ask at the bottom of the page.
Our PROGRAM NAME partners
The following is a sampling of PROGRAM NAME’S donors and partners (past and present). Add a thank you sentence or “we couldnt do this without your support?” Maybe we have a CTA here to email someone about becoming a partner/supporter/donor
DONATE TODAY
Support Rare’s work to XYZ
Contact us
For more information on Rare’s work related to regenerative farming in Colombia, please contact us at info.landsforlife@rare.org.